Posted by Oakley on December 15, 2000 at 08:25:07:
Now, outdoor inc. can't be the only company making survival gear - doesn't it stand to reason that Eastpack would love to get one of their corporate logos seen on that show? What would they do to make that happen?
Perhaps it might not be as suspenseful, but let's say they get in touch with the chars. and offer them 1,000 eb per logo shown on TV...and if somehow they can do something spectacular with the competing equipment, they get a bonus. Then they have to explain to Outdoor, Inc. why they're doing what they're doing...